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News Releases |
BlueStar and Fluensee Ink
Distribution Deal
DENVER
and Florence, KY—June 19, 2007—RFID-enabled
asset management and supply chain solution
provider Fluensee is entering into a strategic
partnership with BlueStar, a leading distributor
of Auto ID, Point-of-Sale, Mobility and
RFID products. Beginning this month, BlueStar
will offer Fluensee’s new AssetTrack
Express software separately or as the main
component of an entry-level RFID starter
kit.
By adding Fluensee’s
AssetTrack Express software to its line
card, BlueStar is helping its network of
resellers capitalize on the increasing adoption
of RFID technology to track assets for a
wide array of businesses and industries.
As an entry-level offering, AssetTrack Express
makes it easy for resellers to begin selling
RFID-based solutions; or it can round out
the books for resellers already involved
with RFID.
“AssetTrack Express is a phenomenal
foundation for comprehensive RFID starter
kits that we can simply configure to meet
our resellers’ needs, alleviating them
from the burden of building RFID-based asset-management
solutions on their own,” said Steve
Cuntz, President and CEO of BlueStar. “With
AssetTrack Express, we’re giving resellers
an easy avenue to take full advantage of this
growing market and expand their customer base.”
Fluensee’s AssetTrack Express is sophisticated,
yet simple, RFID-enabled software designed
to manage valuable assets. BlueStar is packaging
AssetTrack Express into complete RFID starter
kits that also include RFID tags and readers,
as well as accessories like RFID printers.
For resellers interested in fashioning their
own kits, BlueStar will sell AssetTrack Express
separately.
“Whether a company wants to track IT
equipment, furniture, raw materials or any
other imaginable asset, AssetTrack Express
can automate the process, greatly diminishing
the need for labor or the possibility of human
error,” said Fluensee CEO Tim Harvie. “AssetTrack
Express is a true business solution that overcomes
the cost and complexity of stereotypes previously
associated with RFID technology, and we’re
confident the channel will find it a valuable
addition to their solution portfolio.”
AssetTrack Express
software is easy to install and configure,
enabling businesses to get up and running
within one day. The software works with
nearly any RFID hardware and can be simply
integrated into an existing infrastructure.
It helps businesses start exploiting RFID’s
many uses, such as monitoring, planning and
tracking asset movement, and using analytical
reports to improve asset utilization.
Resellers can purchase
Fluensee’s AssetTrack
Express from BlueStar by calling 800-354-9776
or by visiting BlueStar’s website at www.bluestarinc.com.
About Fluensee
Fluensee’s RFID-enabled asset tracking
and supply chain management solutions improve
the visibility, accuracy, security and utilization
of a company’s mobile and fixed assets.
Its end-to-end solutions combine highly configurable
and patented software and implementation services
with hardware from leading RFID, barcode,
GPS and sensor technology providers. Fluensee’s
solutions include its entry-level AssetTrack
Express™ and enterprise-class AssetTrack™,
along with the Fluensee Yard™,
Dock™ and Fleet™ supply
chain applications that are designed to efficiently manage
assets in transportation and distribution
environments. All of Fluensee’s solutions
are platform and hardware agnostic. Fluensee
is a privately held company headquartered
in Englewood, Colorado. For more information,
visit www.fluensee.com.
About BlueStar
BlueStar
is a leading solutions-based distributor of
point-of-sale, bar coding, data collection,
Radio Frequency Identification (RFID), and
wireless mobility products. BlueStar works
exclusively with VAR Partners, providing them
with complete solutions at competitive prices.
The company brings unequaled expertise to
the market, offers award-winning technical
support and is an authorized service center
for a growing number of manufacturers. For
more information about BlueStar, please contact
a BlueStar Account Executive or log on to www.bluestarinc.com.
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For Fluensee Inc.:
303-733-0328
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